Elizabeth has entrepreneurship in her blood. Raised by two entrepreneurial parents, she experienced the challenges and rewards of small business ownership firsthand throughout her childhood. This early exposure not only educated her about the realities of running a business but also instilled a deep passion for embracing the entrepreneurial lifestyle herself.

Elizabeth ran and owned a boutique for 5 years and experienced the demanding schedule of pop-up events, markets, inventory management, and shipping. Later she founded Grit & Grace Digital Marketing as a solution to some of her challenges running a boutique, leveraging her extensive experience from five years of managing her own. Later Grit & Grace merged and became a location of Hite Digital which is where Elizabeth and Brad connected.

Elizabeth expertly blends her knowledge and experience with her fervor for marketing, aiming to assist other businesses in expanding their audience and increasing their revenues. Her approach is hands-on and tailored, reflecting her deep understanding of the needs and dynamics of small businesses. And just her understanding of people in general.

Outside of her professional life, Elizabeth cherishes her time with her family. She is a devoted mother to two boys and a loving wife. Her personal interests include indulging in a good book and enjoying Netflix marathons. Through balancing her professional ambitions with her personal life, Elizabeth exemplifies the modern entrepreneurial spirit.